WHO WE ARE AT 25/EIGHT

25/EIGHT is an event planning agency specializing in sports events, experiential marketing, and brand activations. Our name isn't just a company name — it's the mentality we bring to every project: precision, transparency, and a relentless hustle to exceed expectations, from first concept to final execution.

core values

  • Legends Super Bowl Event - Legends Super Bowl Takeover 2023 poolside setup in Phoenix, AZ, showcasing full-service event planning by 25/EIGHT

    STANDARD OF EXCELLENCE

    Our work speaks for itself. We pride ourselves on producing first-class, quality, and impactful experiences. We are meticulous with the details and transparent every step of the way.

  • Corporate Summit Event company all-hands meeting in San Diego, CA produced by 25/EIGHT event planning

    CLIENT FIRST

    We have a client-centric focus. We immerse ourselves in our client's challenges, goals, and learn as much about their business, industry, culture, objectives - so the finished product exceeds expectations. We value our relationships as much as our results.

  • Nike Basketball Skills Academy Event in 2019 at Los Angeles (LA), CA

    HUSTLE MENTALITY

    Our team is passionate and driven by what we do. We are versatile and agile, ready to take on any project. We are committed to a gritty and relentless work ethic.

FOUNDER

Founded by Shawn Berina in 2018, 25/EIGHT was born out of a gap Shawn saw firsthand over years of experience in sports industry events and operations, working directly with professional athletes and major brands. She noticed that many events weren't being executed with the sports-minded precision those athletes and global brands deserved. When clients began asking for that same level of execution beyond the scope of her role at the time, trusting her team to bring it to their own events, 25/EIGHT took shape. The discipline of military service and the accountability of team sports still shape how the company operates today: detail-obsessed, team-first, and built to perform when it matters most.

Shawn Berina | Founder of 25/EIGHT Sports Event Management Agency in Los Angeles, CA. Sports event planning, corporate event planning.

OUR CLIENTS